Make It Personal With Customized Gift Cards

Updated 10/19/2020

Love giving gift cards but find them a little impersonal? Gift cards are a great option for gift giving as they allow the recipient to shop at their favorite retailer. But, if you’re looking to add a personal touch to a gift card, then perhaps you'll find customized gift cards more worthy.

The National Retail Federation revealed that "for the 13th year in a row, gift cards remain the most popular items on wish lists, requested by 59 percent of those surveyed."

Is it any wonder then, that many brands offer personalized gift cards? These cute little pieces of plastic can feature a unique design, your photo, logo, or wording. It's easy to create a custom gift card for any occasion.

Here’s a list of websites you can visit to create a more memorable gift card.

Best Overall Selection

If you’re looking for a one-stop-shop when it comes to custom gift cards, check out these websites first. They offer a large selection of gift cards, including Visa®, Mastercard®, and all the popular brands you know and love.

Gift Card Granny
Earn cash back on hundreds of brand name gift cards or choose a custom Visa or Mastercard gift card. Either way, you can find exactly what you’re looking for and personalize it with a unique design and personal message on Choose from plastic and eGift card options that are available in various denominations.
Plenty of physical and digital gift cards are available on With their Create a Card feature, you can even add a photo to a Visa or Mastercard gift card. All gift card options are available in multiple denominations and allow for a personal message.

Retailer Gift Cards

Here are some of the most wanted gift cards this season. Keep reading for details on gift card personalization options at these retailers.

Amazon Gift Card
On Amazon, you can choose from eGift, plastic, and printable gift card options. Choose Amazon animated gift cards, revel gift cards that include fun packaging, and Amazon gift cards that you can add a photo to.

Walmart Gift Card
Walmart is known for carrying what you need from groceries to electronics. Their Walmart gift card selection is just as large. Check out their website to see all of their festive gift card designs for both plastic and eGift cards.

Find a Target gift card to match the gifting occasion when you choose from Happy Birthday, Congratulations, Holiday, and more. You can also pick a state theme like New York or Florida which is pretty cool too.

Sephora Gift Card
Sephora has all of the beauty and skincare items you crave. From trending makeup styles to the fine fragrances and skincare products, a Sephora gift card can be used on a lot of different things. On Sephora’s website, you can send a traditional or eGift card with customizable designs and varying denominations.

Starbucks Gift Card
Whether you pick up a gift card at a Starbucks store or buy one online, you can find a variety of interesting designs. On the Starbucks website, you can even send a gift card with iMessage.

Aside from giving gift cards to friends and family, customized gift cards also are a great marketing method for companies who want to give clients and employees something a bit extra. Sites like and all allow you to purchase gift cards that feature your company logo, personal message, or whatever tickles your corporate fancy. Be advised that depending on the site, there may be a minimum order requirement and a printing fee.

Have you created your custom gift card? If so, which site did you use and what did you like about it? Let us know in the comments below.